BRND.INKDomains

Your everyday show.

For
Short-form video app
Market
India
Length
5 letters
Status
Available

Logo studio

Twelve starting points generated for Amsho. Pick one, then tune the symbol, type, colour and layout. Every change updates the whole guide below, and the link remembers your choices.

Layout
Symbol
Container
Typeface
Palette
Case
Logo files in every format are handed over with the domain.

Brand story

Amsho is a short-video app for regional Indian creators with built-in tipping. Everyday people, everyday shows.

The name

Amsho

Invented, near "am show" or Hindi "aam" (mango/common) plus "sho". Light and catchy.

Name type
invented
Length
5 characters
Market
India
Brandability
5/10
Archetype

The Jester

Lightens the room. Values fun, wit and living in the moment.

Personality
catchyfuncasual
Who it’s for

Indian mobile-first viewers in tier-2 cities.

Businesses this name could launch

Regional short-video app

Mango products brand

Creator tipping platform

Colour

The “Signature” palette. Primary carries the brand; accent is a spice, not a sauce. Click any value to copy it.

PrimarySaffronLogo, key actions, brand moments
SecondaryJadeSurfaces, illustrations, highlights
AccentIndigoSparingly: badges, links, the dot
InkDeep IndigoText, outlines, dark mode
PaperCreamBackgrounds, negative space

Proportion

Tints of the primary

Accessible pairings

Aa15.8:1AAA
Aa1.9:1Fail
Aa11.9:1AAA
Aa1.9:1Fail
Aa2.8:1Fail
Aa15.8:1AAA

Typography

Two families: one with a voice, one that gets out of the way. Both are free on Google Fonts.

Display, Outfit
Aa

ABCDEFGHIJKLM
NOPQRSTUVWXYZ
abcdefghijklm
nopqrstuvwxyz
0123456789 &!?

Clean geometric sans with friendly rounds.
Text, DM Sans
Aa

Amsho is a short-video app for regional Indian creators with built-in tipping. Everyday people, everyday shows. Indian mobile-first viewers in tier-2 cities.

Low-contrast geometric for friendly UI.
Display64px

Your everyday show.

H144px

Amsho

H230px

Watch, share, repeat

H322px

Short-form video app

Body17px

Today's top sho: grandma's mango pickle hack.

Caption13px

amsho.com · India

Voice & tone

Amsho speaks like a catchy, fun, casual jester.

Formal
Casual
Serious
Playful
Classic
Modern
Quiet
Loud

Do

  • Be casual
  • Use regional flavour
  • Be upbeat

Don’t

  • Be elitist
  • Use complex language
“Today's top sho: grandma's mango pickle hack.”

Taglines

Applications

How Amsho looks in the wild: the essentials, plus touchpoints picked for media & entertainment.

Your NameFounder
hello@amsho.comamsho.com
Business cards, 85 × 55 mm
https://amsho.com

Your everyday show.

Amsho is a short-video app for regional Indian creators with built-in tipping. Everyday people, everyday shows.

Start freeSee how it works
Website hero
Social profile
Amsho
App icon
Welcome backWatch, share, repeat
Regional short-video app
Mango products brand
Creator tipping platform
Continue
App screen
Merch tee
Stickers & badges

Digital kit

Favicons, share images and design tokens, ready to paste into a codebase.

16px
32px
48px
64px
128px
Amsho, Your everyday show.
Browser tab

Your everyday show.

Share image, 1200 × 630
CSS variables
:root {
  --amsho-primary: #f6a44b;
  --amsho-secondary: #7ef1a7;
  --amsho-accent: #4b47f5;
  --amsho-ink: #161c3b;
  --amsho-paper: #fef9ec;
  --amsho-font-display: 'Outfit', sans-serif;
  --amsho-font-body: 'DM Sans', sans-serif;
}
Tailwind
// tailwind.config.js → theme.extend
{
  colors: {
    amsho: {
      primary: '#f6a44b',
      secondary: '#7ef1a7',
      accent: '#4b47f5',
      ink: '#161c3b',
      paper: '#fef9ec',
    },
  },
  fontFamily: {
    display: ['Outfit', 'sans-serif'],
    body: ['DM Sans', 'sans-serif'],
  },
}
Design tokens (JSON)
{
  "name": "Amsho",
  "color": {
    "primary": {
      "hex": "#f6a44b",
      "rgb": [
        246,
        164,
        75
      ],
      "name": "Saffron"
    },
    "secondary": {
      "hex": "#7ef1a7",
      "rgb": [
        126,
        241,
        167
      ],
      "name": "Jade"
    },
    "accent": {
      "hex": "#4b47f5",
      "rgb": [
        75,
        71,
        245
      ],
      "name": "Indigo"
    },
    "ink": {
      "hex": "#161c3b",
      "rgb": [
        22,
        28,
        59
      ],
      "name": "Deep Indigo"
    },
    "paper": {
      "hex": "#fef9ec",
      "rgb": [
        254,
        249,
        236
      ],
      "name": "Cream"
    }
  },
  "font": {
    "display": {
      "family": "Outfit",
      "weight": 700
    },
    "body": {
      "family": "DM Sans",
      "weight": 400
    }
  }
}

Make amsho.com yours

Send an offer and we’ll reply within a day. Transfers go through escrow, and the brand kit you configured is handed over with the domain.

No spam, no auctions. Your offer is private.
  • amsho.com transferred to your registrar
  • Logo files: SVG + PNG, light, dark and one-colour, plus app icon
  • This brand guide as a PDF with palette, type, voice and taglines
  • Design tokens for CSS, Tailwind and JSON
  • Escrow-protected transfer, usually within 48 hours