Twelve starting points generated for Britsa. Pick one, then tune the symbol, type, colour and layout. Every change updates the whole guide below, and the link remembers your choices.
Layout
Symbol
Container
Typeface
Palette
Case
Logo files in every format are handed over with the domain.
Brand story
Britsa helps Brits and South Africans travel, relocate and study across both countries. A bridge for two homes.
The name
Britsa
Blend of "Brit" and "sa" (South Africa, or Spanish). Abstract.
Name type
invented
Length
6 characters
Market
UK & Europe
Brandability
4/10
Archetype
The Explorer
Goes further. Values freedom, discovery and authenticity.
Personality
connectedfriendlyworldly
Who it’s for
Expats between UK and South Africa.
Businesses this name could launch
UK-SA relocation service
Expat community
Student admissions agency
Logo system
One identity, five lock-ups. Use the primary logo wherever it fits; fall back to the symbol when space is tight.