BRND.INKDomains

Farmers, now online.

For
Farm-to-buyer marketplace
Market
India
Length
7 letters
Status
Available

Logo studio

Twelve starting points generated for Farmern. Pick one, then tune the symbol, type, colour and layout. Every change updates the whole guide below, and the link remembers your choices.

Layout
Symbol
Container
Typeface
Palette
Case
Logo files in every format are handed over with the domain.

Brand story

Farmern lets farmers sell produce directly to restaurants and retailers with fair, transparent prices. Fewer middlemen, better margins.

The name

Farmern

'Farmer' with a modern '-n' ending, echoing 'farmer, now' or 'modern farmer'. A tech-forward agricultural brand.

Name type
invented
Length
7 characters
Market
India
Brandability
5/10
Archetype

The Everyman

Belongs everywhere. Values honesty, comfort and common sense.

Personality
groundedmodernfair
Who it’s for

Small farmers and bulk produce buyers.

Businesses this name could launch

Farm-to-restaurant marketplace

Farmer price-alert app

Farm produce subscription boxes

Colour

The “Signature” palette. Primary carries the brand; accent is a spice, not a sauce. Click any value to copy it.

PrimaryFernLogo, key actions, brand moments
SecondarySoft FernSurfaces, illustrations, highlights
AccentIndigoSparingly: badges, links, the dot
InkDeep FernText, outlines, dark mode
PaperCreamBackgrounds, negative space

Proportion

Tints of the primary

Accessible pairings

Aa13.0:1AAA
Aa3.3:1AA Large
Aa8.9:1AAA
Aa3.3:1AA Large
Aa2.0:1Fail
Aa13.0:1AAA

Typography

Two families: one with a voice, one that gets out of the way. Both are free on Google Fonts.

Display, Young Serif
Aa

ABCDEFGHIJKLM
NOPQRSTUVWXYZ
abcdefghijklm
nopqrstuvwxyz
0123456789 &!?

Chunky heritage serif, bakery-shop friendly.
Text, Lora
Aa

Farmern lets farmers sell produce directly to restaurants and retailers with fair, transparent prices. Fewer middlemen, better margins. Small farmers and bulk produce buyers.

Calligraphic serif for long reads.
Display64px

Farmers, now online.

H144px

Farmern

H230px

From field to buyer, direct.

H322px

Farm-to-buyer marketplace

Body17px

Ramesh's tomatoes: 40 crates, sold to 3 restaurants by noon.

Caption13px

farmern.com · India

Voice & tone

Farmern speaks like a grounded, modern, fair everyman.

Formal
Casual
Serious
Playful
Classic
Modern
Quiet
Loud

Do

  • Speak plainly
  • Show real prices
  • Respect farmers

Don’t

  • Patronise farmers
  • Use complex tech terms
“Ramesh's tomatoes: 40 crates, sold to 3 restaurants by noon.”

Taglines

Applications

How Farmern looks in the wild: the essentials, plus touchpoints picked for climate & nature.

Your NameFounder
hello@farmern.comfarmern.com
Business cards, 85 × 55 mm
https://farmern.com

Farmers, now online.

Farmern lets farmers sell produce directly to restaurants and retailers with fair, transparent prices. Fewer middlemen, better margins.

Start freeSee how it works
Website hero
Social profile
Farmern
App icon
farmern.com
Shopping bag
Farmers, now online.
Shipping box
Merch tee

Digital kit

Favicons, share images and design tokens, ready to paste into a codebase.

16px
32px
48px
64px
128px
Farmern, Farmers, now online.
Browser tab

Farmers, now online.

Share image, 1200 × 630
CSS variables
:root {
  --farmern-primary: #68913e;
  --farmern-secondary: #add7ac;
  --farmern-accent: #4748c2;
  --farmern-ink: #242d1b;
  --farmern-paper: #f7f4ed;
  --farmern-font-display: 'Young Serif', serif;
  --farmern-font-body: 'Lora', serif;
}
Tailwind
// tailwind.config.js → theme.extend
{
  colors: {
    farmern: {
      primary: '#68913e',
      secondary: '#add7ac',
      accent: '#4748c2',
      ink: '#242d1b',
      paper: '#f7f4ed',
    },
  },
  fontFamily: {
    display: ['Young Serif', 'serif'],
    body: ['Lora', 'serif'],
  },
}
Design tokens (JSON)
{
  "name": "Farmern",
  "color": {
    "primary": {
      "hex": "#68913e",
      "rgb": [
        104,
        145,
        62
      ],
      "name": "Fern"
    },
    "secondary": {
      "hex": "#add7ac",
      "rgb": [
        173,
        215,
        172
      ],
      "name": "Soft Fern"
    },
    "accent": {
      "hex": "#4748c2",
      "rgb": [
        71,
        72,
        194
      ],
      "name": "Indigo"
    },
    "ink": {
      "hex": "#242d1b",
      "rgb": [
        36,
        45,
        27
      ],
      "name": "Deep Fern"
    },
    "paper": {
      "hex": "#f7f4ed",
      "rgb": [
        247,
        244,
        237
      ],
      "name": "Cream"
    }
  },
  "font": {
    "display": {
      "family": "Young Serif",
      "weight": 400
    },
    "body": {
      "family": "Lora",
      "weight": 400
    }
  }
}

Make farmern.com yours

Send an offer and we’ll reply within a day. Transfers go through escrow, and the brand kit you configured is handed over with the domain.

No spam, no auctions. Your offer is private.
  • farmern.com transferred to your registrar
  • Logo files: SVG + PNG, light, dark and one-colour, plus app icon
  • This brand guide as a PDF with palette, type, voice and taglines
  • Design tokens for CSS, Tailwind and JSON
  • Escrow-protected transfer, usually within 48 hours