Twelve starting points generated for Frikan. Pick one, then tune the symbol, type, colour and layout. Every change updates the whole guide below, and the link remembers your choices.
Layout
Symbol
Container
Typeface
Palette
Case
Logo files in every format are handed over with the domain.
Brand story
Frikan is a streetwear label blending African prints with modern cuts, made in Lagos and Nairobi. Culture you can wear.
The name
Frikan
Reads as 'Afrikan' without the A, or 'freak-an'. Bold pan-African energy.
Name type
invented
Length
6 characters
Market
Africa
Brandability
4/10
Archetype
The Outlaw
Breaks the rules that deserve breaking. Values disruption and liberation.
Personality
boldproudvibrant
Who it’s for
African youth and diaspora.
Businesses this name could launch
Pan-African streetwear
Ankara print sneakers
Diaspora pop-up stores
Logo system
One identity, five lock-ups. Use the primary logo wherever it fits; fall back to the symbol when space is tight.