BRND.INKDomains

Bold umami, aged with patience.

For
Fermented foods & pantry
Market
Japan
Length
6 letters
Status
Available

Logo studio

Twelve starting points generated for Kusaya. Pick one, then tune the symbol, type, colour and layout. Every change updates the whole guide below, and the link remembers your choices.

Layout
Symbol
Container
Typeface
Palette
Case
Logo files in every format are handed over with the domain.

Brand story

Kusaya is a fermented foods brand selling Japanese pantry staples like miso, koji and dried fish. It celebrates funk and umami.

The name

Kusaya

Japanese 'kusaya', a pungent fermented-dried fish from the Izu Islands. Bold and niche.

Name type
foreign word
Length
6 characters
Market
Japan
Brandability
5/10
Archetype

The Explorer

Goes further. Values freedom, discovery and authenticity.

Personality
boldadventurousauthentic
Who it’s for

Adventurous foodies and chefs.

Businesses this name could launch

Fermented pantry e-store

Koji kits

Fermentation workshops

Colour

The “Signature” palette. Primary carries the brand; accent is a spice, not a sauce. Click any value to copy it.

PrimaryMarigoldLogo, key actions, brand moments
SecondarySoft LimeSurfaces, illustrations, highlights
AccentLagoonSparingly: badges, links, the dot
InkDeep MarigoldText, outlines, dark mode
PaperCreamBackgrounds, negative space

Proportion

Tints of the primary

Accessible pairings

Aa13.5:1AAA
Aa5.1:1AA
Aa9.9:1AAA
Aa5.1:1AA
Aa5.7:1AA
Aa13.5:1AAA

Typography

Two families: one with a voice, one that gets out of the way. Both are free on Google Fonts.

Display, Young Serif
Aa

ABCDEFGHIJKLM
NOPQRSTUVWXYZ
abcdefghijklm
nopqrstuvwxyz
0123456789 &!?

Chunky heritage serif, bakery-shop friendly.
Text, Karla
Aa

Kusaya is a fermented foods brand selling Japanese pantry staples like miso, koji and dried fish. It celebrates funk and umami. Adventurous foodies and chefs.

Quirky grotesk with a handmade feel.
Display64px

Bold umami, aged with patience.

H144px

Kusaya

H230px

Fermentation, unfiltered

H322px

Fermented foods & pantry

Body17px

Smells wild. Tastes like the sea.

Caption13px

kusaya.com · Japan

Voice & tone

Kusaya speaks like a bold, adventurous, authentic explorer.

Formal
Casual
Serious
Playful
Classic
Modern
Quiet
Loud

Do

  • Be bold
  • Explain flavour
  • Honour tradition

Don’t

  • Mock smell
  • Exoticise
“Smells wild. Tastes like the sea.”

Taglines

Applications

How Kusaya looks in the wild: the essentials, plus touchpoints picked for food & dining.

Your NameFounder
hello@kusaya.comkusaya.com
Business cards, 85 × 55 mm
https://kusaya.com

Bold umami, aged with patience.

Kusaya is a fermented foods brand selling Japanese pantry staples like miso, koji and dried fish. It celebrates funk and umami.

Start freeSee how it works
Website hero
Social profile
Kusaya
App icon
Menu card
Bold umami, aged with patience.
Shipping box
Storefront

Digital kit

Favicons, share images and design tokens, ready to paste into a codebase.

16px
32px
48px
64px
128px
Kusaya, Bold umami, aged with patience.
Browser tab

Bold umami, aged with patience.

Share image, 1200 × 630
CSS variables
:root {
  --kusaya-primary: #7b653a;
  --kusaya-secondary: #d0d7ac;
  --kusaya-accent: #47aec2;
  --kusaya-ink: #2d271b;
  --kusaya-paper: #f7f4ed;
  --kusaya-font-display: 'Young Serif', serif;
  --kusaya-font-body: 'Karla', sans-serif;
}
Tailwind
// tailwind.config.js → theme.extend
{
  colors: {
    kusaya: {
      primary: '#7b653a',
      secondary: '#d0d7ac',
      accent: '#47aec2',
      ink: '#2d271b',
      paper: '#f7f4ed',
    },
  },
  fontFamily: {
    display: ['Young Serif', 'serif'],
    body: ['Karla', 'sans-serif'],
  },
}
Design tokens (JSON)
{
  "name": "Kusaya",
  "color": {
    "primary": {
      "hex": "#7b653a",
      "rgb": [
        123,
        101,
        58
      ],
      "name": "Marigold"
    },
    "secondary": {
      "hex": "#d0d7ac",
      "rgb": [
        208,
        215,
        172
      ],
      "name": "Soft Lime"
    },
    "accent": {
      "hex": "#47aec2",
      "rgb": [
        71,
        174,
        194
      ],
      "name": "Lagoon"
    },
    "ink": {
      "hex": "#2d271b",
      "rgb": [
        45,
        39,
        27
      ],
      "name": "Deep Marigold"
    },
    "paper": {
      "hex": "#f7f4ed",
      "rgb": [
        247,
        244,
        237
      ],
      "name": "Cream"
    }
  },
  "font": {
    "display": {
      "family": "Young Serif",
      "weight": 400
    },
    "body": {
      "family": "Karla",
      "weight": 400
    }
  }
}

Make kusaya.com yours

Send an offer and we’ll reply within a day. Transfers go through escrow, and the brand kit you configured is handed over with the domain.

No spam, no auctions. Your offer is private.
  • kusaya.com transferred to your registrar
  • Logo files: SVG + PNG, light, dark and one-colour, plus app icon
  • This brand guide as a PDF with palette, type, voice and taglines
  • Design tokens for CSS, Tailwind and JSON
  • Escrow-protected transfer, usually within 48 hours