BRND.INKDomains

Where pups meet their people.

For
Dog owner community app
Market
Global
Length
5 letters
Status
Available

Logo studio

Twelve starting points generated for Puppl. Pick one, then tune the symbol, type, colour and layout. Every change updates the whole guide below, and the link remembers your choices.

Layout
Symbol
Container
Typeface
Palette
Case
Logo files in every format are handed over with the domain.

Brand story

Puppl helps dog owners find playdates, walks and trusted sitters in their neighbourhood. Profiles for pups make every meet-up easy.

The name

Puppl

Puppy + people blended into five letters. A friendly social network for dogs and their humans.

Name type
compound
Length
5 characters
Market
Global
Brandability
7/10
Archetype

The Everyman

Belongs everywhere. Values honesty, comfort and common sense.

Personality
friendlyplayfulloyal
Who it’s for

Urban dog owners, especially new puppy parents.

Businesses this name could launch

Neighbourhood dog playdate app

Dog walker marketplace

Puppy class directory

Colour

The “Signature” palette. Primary carries the brand; accent is a spice, not a sauce. Click any value to copy it.

PrimarySaffronLogo, key actions, brand moments
SecondaryJadeSurfaces, illustrations, highlights
AccentIndigoSparingly: badges, links, the dot
InkDeep IndigoText, outlines, dark mode
PaperCreamBackgrounds, negative space

Proportion

Tints of the primary

Accessible pairings

Aa15.8:1AAA
Aa2.1:1Fail
Aa11.9:1AAA
Aa2.1:1Fail
Aa2.8:1Fail
Aa15.8:1AAA

Typography

Two families: one with a voice, one that gets out of the way. Both are free on Google Fonts.

Display, Bricolage Grotesque
Aa

ABCDEFGHIJKLM
NOPQRSTUVWXYZ
abcdefghijklm
nopqrstuvwxyz
0123456789 &!?

Characterful grotesk with ink-trap charm.
Text, DM Sans
Aa

Puppl helps dog owners find playdates, walks and trusted sitters in their neighbourhood. Profiles for pups make every meet-up easy. Urban dog owners, especially new puppy parents.

Low-contrast geometric for friendly UI.
Display64px

Where pups meet their people.

H144px

Puppl

H230px

Playdates, sorted.

H322px

Dog owner community app

Body17px

Biscuit has three new friends within 500 m. Walk at 6?

Caption13px

puppl.com · Global

Voice & tone

Puppl speaks like a friendly, playful, loyal everyman.

Formal
Casual
Serious
Playful
Classic
Modern
Quiet
Loud

Do

  • Write like a happy dog
  • Use pup names
  • Keep it warm

Don’t

  • Be preachy about training
  • Sound clinical
“Biscuit has three new friends within 500 m. Walk at 6?”

Taglines

Applications

How Puppl looks in the wild: the essentials, plus touchpoints picked for pets & animals.

Your NameFounder
hello@puppl.compuppl.com
Business cards, 85 × 55 mm
https://puppl.com

Where pups meet their people.

Puppl helps dog owners find playdates, walks and trusted sitters in their neighbourhood. Profiles for pups make every meet-up easy.

Start freeSee how it works
Website hero
Social profile
Puppl
App icon
puppl.com
Shopping bag
Where pups meet their people.
Shipping box
Merch tee

Digital kit

Favicons, share images and design tokens, ready to paste into a codebase.

16px
32px
48px
64px
128px
Puppl, Where pups meet their people.
Browser tab

Where pups meet their people.

Share image, 1200 × 630
CSS variables
:root {
  --puppl-primary: #f59b38;
  --puppl-secondary: #7ef1a8;
  --puppl-accent: #4b47f5;
  --puppl-ink: #161c3b;
  --puppl-paper: #fef9ec;
  --puppl-font-display: 'Bricolage Grotesque', sans-serif;
  --puppl-font-body: 'DM Sans', sans-serif;
}
Tailwind
// tailwind.config.js → theme.extend
{
  colors: {
    puppl: {
      primary: '#f59b38',
      secondary: '#7ef1a8',
      accent: '#4b47f5',
      ink: '#161c3b',
      paper: '#fef9ec',
    },
  },
  fontFamily: {
    display: ['Bricolage Grotesque', 'sans-serif'],
    body: ['DM Sans', 'sans-serif'],
  },
}
Design tokens (JSON)
{
  "name": "Puppl",
  "color": {
    "primary": {
      "hex": "#f59b38",
      "rgb": [
        245,
        155,
        56
      ],
      "name": "Saffron"
    },
    "secondary": {
      "hex": "#7ef1a8",
      "rgb": [
        126,
        241,
        168
      ],
      "name": "Jade"
    },
    "accent": {
      "hex": "#4b47f5",
      "rgb": [
        75,
        71,
        245
      ],
      "name": "Indigo"
    },
    "ink": {
      "hex": "#161c3b",
      "rgb": [
        22,
        28,
        59
      ],
      "name": "Deep Indigo"
    },
    "paper": {
      "hex": "#fef9ec",
      "rgb": [
        254,
        249,
        236
      ],
      "name": "Cream"
    }
  },
  "font": {
    "display": {
      "family": "Bricolage Grotesque",
      "weight": 800
    },
    "body": {
      "family": "DM Sans",
      "weight": 400
    }
  }
}

Make puppl.com yours

Send an offer and we’ll reply within a day. Transfers go through escrow, and the brand kit you configured is handed over with the domain.

No spam, no auctions. Your offer is private.
  • puppl.com transferred to your registrar
  • Logo files: SVG + PNG, light, dark and one-colour, plus app icon
  • This brand guide as a PDF with palette, type, voice and taglines
  • Design tokens for CSS, Tailwind and JSON
  • Escrow-protected transfer, usually within 48 hours