Twelve starting points generated for Salarin. Pick one, then tune the symbol, type, colour and layout. Every change updates the whole guide below, and the link remembers your choices.
Layout
Symbol
Container
Typeface
Palette
Case
Logo files in every format are handed over with the domain.
Brand story
Salarin lets employees draw earned salary before payday at zero interest, funded by employers. HR teams get payroll in the same dashboard.
The name
Salarin
Salary + in, crafted to sound like a fintech. Fits salary advances and payroll.
Name type
invented
Length
7 characters
Market
Global
Brandability
6/10
Archetype
The Caregiver
Protects and nurtures. Values service, empathy and generosity.
Personality
fairreliablemodern
Who it’s for
Employees and SMEs.
Businesses this name could launch
Earned wage access app
SME payroll software
Salary-linked savings
Logo system
One identity, five lock-ups. Use the primary logo wherever it fits; fall back to the symbol when space is tight.
Salarin lets employees draw earned salary before payday at zero interest, funded by employers. HR teams get payroll in the same dashboard. Employees and SMEs.
The workhorse UI sans.
Display64px
Your salary, when you need it.
H144px
Salarin
H230px
Paid as you work.
H322px
Earned wage access and payroll
Body17px
You've earned ₹18,400 so far this month. Withdraw anytime.
Caption13px
salarin.com · Global
Voice & tone
Salarin speaks like a fair, reliable, modern caregiver.
Formal
Casual
Serious
Playful
Classic
Modern
Quiet
Loud
Do
Be fair
Explain simply
Be calm
Don’t
Encourage debt
Hide costs
“You've earned ₹18,400 so far this month. Withdraw anytime.”
Taglines
Applications
How Salarin looks in the wild: the essentials, plus touchpoints picked for fintech & money.
Your NameFounder
hello@salarin.comsalarin.com
Business cards, 85 × 55 mm
https://salarin.com
Your salary, when you need it.
Salarin lets employees draw earned salary before payday at zero interest, funded by employers. HR teams get payroll in the same dashboard.
Start freeSee how it works
Website hero
Salarin@salarin
Your salary, when you need it.
You've earned ₹18,400 so far this month. Withdraw anytime.
Social profile
Salarin
App icon
Welcome backPaid as you work.
Earned wage access app
SME payroll software
Salary-linked savings
Continue
App screen
Stickers & badges
Digital kit
Favicons, share images and design tokens, ready to paste into a codebase.