BRND.INKDomains

Wealth, measured whole.

For
Holistic wealth advisory
Market
Global
Length
11 letters
Status
Available

Logo studio

Twelve starting points generated for TrueWealths. Pick one, then tune the symbol, type, colour and layout. Every change updates the whole guide below, and the link remembers your choices.

Layout
Symbol
Container
Typeface
Palette
Case
Logo files in every format are handed over with the domain.

Brand story

TrueWealths offers fee-only financial planning that also tracks health, time and relationships. Advisors are certified planners.

The name

TrueWealths

'True wealths' (plural) suggests holistic wealth: money, health, relationships.

Name type
phrase
Length
11 characters
Market
Global
Brandability
5/10
Archetype

The Sage

Seeks truth and shares it. Values knowledge, clarity and expertise.

Personality
wiseholistictrustworthy
Who it’s for

Professionals seeking balanced financial planning.

Businesses this name could launch

Fee-only wealth advisory

Financial wellness app

Wealth coaching podcast

Colour

The “Signature” palette. Primary carries the brand; accent is a spice, not a sauce. Click any value to copy it.

PrimaryDeep JadeLogo, key actions, brand moments
SecondarySoft TealSurfaces, illustrations, highlights
AccentMarigoldSparingly: badges, links, the dot
InkDeep JadeText, outlines, dark mode
PaperPaperBackgrounds, negative space

Proportion

Tints of the primary

Accessible pairings

Aa15.0:1AAA
Aa6.4:1AA
Aa11.6:1AAA
Aa6.4:1AA
Aa6.6:1AA
Aa15.0:1AAA

Typography

Two families: one with a voice, one that gets out of the way. Both are free on Google Fonts.

Display, Cormorant Garamond
Aa

ABCDEFGHIJKLM
NOPQRSTUVWXYZ
abcdefghijklm
nopqrstuvwxyz
0123456789 &!?

Refined Garamond for couture and craft.
Text, Lora
Aa

TrueWealths offers fee-only financial planning that also tracks health, time and relationships. Advisors are certified planners. Professionals seeking balanced financial planning.

Calligraphic serif for long reads.
Display64px

Wealth, measured whole.

H144px

TrueWealths

H230px

More than money

H322px

Holistic wealth advisory

Body17px

Your net worth grew. So did your free time.

Caption13px

truewealths.com · Global

Voice & tone

TrueWealths speaks like a wise, holistic, trustworthy sage.

Formal
Casual
Serious
Playful
Classic
Modern
Quiet
Loud

Do

  • Be wise and calm
  • Be transparent
  • Use whole-life framing

Don’t

  • Promise returns
  • Be salesy
“Your net worth grew. So did your free time.”

Taglines

Applications

How TrueWealths looks in the wild: the essentials, plus touchpoints picked for fintech & money.

Your NameFounder
hello@truewealths.comtruewealths.com
Business cards, 85 × 55 mm
https://truewealths.com

Wealth, measured whole.

TrueWealths offers fee-only financial planning that also tracks health, time and relationships. Advisors are certified planners.

Start freeSee how it works
Website hero
Social profile
TrueWealths
App icon
Welcome backMore than money
Fee-only wealth advisory
Financial wellness app
Wealth coaching podcast
Continue
App screen
Stickers & badges

Digital kit

Favicons, share images and design tokens, ready to paste into a codebase.

16px
32px
48px
64px
128px
TrueWealths, Wealth, measured whole.
Browser tab

Wealth, measured whole.

Share image, 1200 × 630
CSS variables
:root {
  --truewealths-primary: #29664b;
  --truewealths-secondary: #cce0de;
  --truewealths-accent: #cba14d;
  --truewealths-ink: #18251f;
  --truewealths-paper: #f5f9f8;
  --truewealths-font-display: 'Cormorant Garamond', serif;
  --truewealths-font-body: 'Lora', serif;
}
Tailwind
// tailwind.config.js → theme.extend
{
  colors: {
    truewealths: {
      primary: '#29664b',
      secondary: '#cce0de',
      accent: '#cba14d',
      ink: '#18251f',
      paper: '#f5f9f8',
    },
  },
  fontFamily: {
    display: ['Cormorant Garamond', 'serif'],
    body: ['Lora', 'serif'],
  },
}
Design tokens (JSON)
{
  "name": "TrueWealths",
  "color": {
    "primary": {
      "hex": "#29664b",
      "rgb": [
        41,
        102,
        75
      ],
      "name": "Deep Jade"
    },
    "secondary": {
      "hex": "#cce0de",
      "rgb": [
        204,
        224,
        222
      ],
      "name": "Soft Teal"
    },
    "accent": {
      "hex": "#cba14d",
      "rgb": [
        203,
        161,
        77
      ],
      "name": "Marigold"
    },
    "ink": {
      "hex": "#18251f",
      "rgb": [
        24,
        37,
        31
      ],
      "name": "Deep Jade"
    },
    "paper": {
      "hex": "#f5f9f8",
      "rgb": [
        245,
        249,
        248
      ],
      "name": "Paper"
    }
  },
  "font": {
    "display": {
      "family": "Cormorant Garamond",
      "weight": 600
    },
    "body": {
      "family": "Lora",
      "weight": 400
    }
  }
}

Make truewealths.com yours

Send an offer and we’ll reply within a day. Transfers go through escrow, and the brand kit you configured is handed over with the domain.

No spam, no auctions. Your offer is private.
  • truewealths.com transferred to your registrar
  • Logo files: SVG + PNG, light, dark and one-colour, plus app icon
  • This brand guide as a PDF with palette, type, voice and taglines
  • Design tokens for CSS, Tailwind and JSON
  • Escrow-protected transfer, usually within 48 hours