Twelve starting points generated for EaseRisk. Pick one, then tune the symbol, type, colour and layout. Every change updates the whole guide below, and the link remembers your choices.
Layout
Symbol
Container
Typeface
Palette
Case
Logo files in every format are handed over with the domain.
Brand story
EaseRisk automates risk registers, audits and compliance checklists for mid-sized firms. Calm audits, fewer surprises.
The name
EaseRisk
'Ease' plus 'risk': reduce and simplify risk. Clear and reassuring.
Name type
compound
Length
8 characters
Market
Global
Brandability
6/10
Archetype
The Ruler
Leads with authority. Values control, stability and excellence.
Personality
calmassuredorganised
Who it’s for
Compliance and risk officers.
Businesses this name could launch
GRC software for SMEs
Vendor risk assessment
ISO compliance toolkit
Logo system
One identity, five lock-ups. Use the primary logo wherever it fits; fall back to the symbol when space is tight.