Twelve starting points generated for FriendAir. Pick one, then tune the symbol, type, colour and layout. Every change updates the whole guide below, and the link remembers your choices.
Layout
Symbol
Container
Typeface
Palette
Case
Logo files in every format are handed over with the domain.
Brand story
FriendAir books group flights for friends with seats together and split payments. Trips start at the gate.
The name
FriendAir
'Friend' plus 'air': flying with friends, or friendly air. Also a clean-air brand.
Name type
compound
Length
9 characters
Market
Global
Brandability
6/10
Archetype
The Everyman
Belongs everywhere. Values honesty, comfort and common sense.
Personality
socialbreezyfun
Who it’s for
Friend groups planning trips.
Businesses this name could launch
Group flight booking
Friends trip planner
Airport lounge passes
Logo system
One identity, five lock-ups. Use the primary logo wherever it fits; fall back to the symbol when space is tight.