Twelve starting points generated for FruitLip. Pick one, then tune the symbol, type, colour and layout. Every change updates the whole guide below, and the link remembers your choices.
Layout
Symbol
Container
Typeface
Palette
Case
Logo files in every format are handed over with the domain.
Brand story
FruitLip makes tinted lip balms and glosses with real fruit oils and natural colour. A pop of juice for every mood.
The name
FruitLip
Fruity lip care: tinted balms and glosses flavoured with fruit. Sweet and descriptive.
Name type
compound
Length
8 characters
Market
Global
Brandability
7/10
Archetype
The Innocent
Sees the good. Values simplicity, optimism and purity.
Personality
juicyfunfresh
Who it’s for
Teens and young women.
Businesses this name could launch
Fruit lip balm line
Lip care subscription
Kids-safe lip gloss
Logo system
One identity, five lock-ups. Use the primary logo wherever it fits; fall back to the symbol when space is tight.