Twelve starting points generated for SetLunch. Pick one, then tune the symbol, type, colour and layout. Every change updates the whole guide below, and the link remembers your choices.
Layout
Symbol
Container
Typeface
Palette
Case
Logo files in every format are handed over with the domain.
Brand story
SetLunch delivers rotating set lunches to offices on a weekly subscription. Chef-made, balanced and on time.
The name
SetLunch
A 'set lunch' is a fixed lunch menu. Simple and clear for lunch subscriptions.
Name type
real word
Length
8 characters
Market
Global
Brandability
7/10
Archetype
The Everyman
Belongs everywhere. Values honesty, comfort and common sense.
Personality
reliabletastysimple
Who it’s for
Office workers and teams.
Businesses this name could launch
Office lunch subscription
Corporate cafeteria service
Bento box delivery
Logo system
One identity, five lock-ups. Use the primary logo wherever it fits; fall back to the symbol when space is tight.